RedLink, a leading provider of business intelligence to academic publishers, has now signed Maney Publishing to their growing number of clients. Maney Publishing has chosen RedLink for getting fast and easy access to usage reports and detailed customer insights.
In addition to helping Maney Publishing understand its customers, RedLink provides a simple, intuitive and user friendly interface to visualize data in a way which enables their marketing and sales teams to stay on top of their customers’ needs and grow their business. With RedLink’s technology, Maney Publishing is building efficiency and customer satisfaction to their sales cycle with a few clicks.
RedLink’s functionality is enabling Maney Publishing’s to run what-if scenarios to deliver content to meet the customer demand and design targeted marketing campaigns. As a result, Maney Publishing has experienced increased productivity and cost efficiencies by empowering their teams with one true picture of data, allowing for better decision making through RedLink Access.
RedLink’s main goal is to provide business intelligence to academic publishers. It provides a simple, intuitive and user friendly interface to visualize data in a way that enables marketing and sales people to stay on top of their customers’ needs, proactively deal with risks, easily spot opportunities, and grow their business. RedLink is designed to build efficiency and customer satisfaction into the sales cycle with a few clicks, and its technology is easily adapted to any hosting platform. It is constantly evolving to deliver flexibility to publishers to do what is best for their customers and content. For more information about RedLink, please visit http://redlink.com
About Maney Publishing
Maney Publishing marks its growth from formation as an imprint in 1997 (from a specialist typesetting and printing company, W.S. Maney & Son Ltd., founded in Leeds, UK, in 1900) to its global role as an international journal publisher. Maney’s portfolio includes more than 150 scholarly journals, most published in partnership with societies, universities, and institutes. Maney’s transition from printing to publishing grew out of long-standing professional relationships with learned societies and academic bodies, built on our capacity for listening closely and responding to society publishing needs.